ELSA Showcased at Apple Event
We are excited to share a landmark achievement for ELSA and the Vietnamese tech community.
On April 15th, in a prestigious event hosted by Apple, ELSA’s CEO, Vu Van, had the honor of presenting our AI-driven English learning app directly to Apple’s CEO, Tim Cook. This event marks a significant recognition as ELSA stands out as one of Vietnam’s top AI applications on a global stage.
During the event, Vu Van showcased how ELSA leverages advanced Generative AI to transform English language learning, demonstrating the app’s unique features to Tim Cook. The Apple CEO expressed his admiration for the vibrant energy and innovation evident in Vietnam’s tech sector, specifically highlighting the dynamic approach of Vietnamese developers like those at ELSA.
Shared Vision for Technology and Education
Tim Cook’s appreciation for ELSA’s integration of AI to enhance educational tools reflects a shared vision for technology’s role in enriching human capabilities. Our app, recognized among the top 50 for its use of Generative AI, employs both on-device and cloud-based models to ensure a seamless and interactive learning experience.

This capability is particularly optimized for Apple devices, which constitute about 60% of ELSA’s user base, showcasing our commitment to delivering excellence on leading tech platforms.
ELSA’s Impact on the Global Tech Scene
This event not only highlights ELSA’s pivotal role in AI and education but also underscores the broader potential of Vietnamese tech innovations on the global market. Tim Cook’s engagement with our team reinforces the significant impact that dedicated developers from emerging tech hubs like Vietnam can have on the international tech landscape.
Looking forward, ELSA will continue to push the boundaries of AI in education, driving forward with innovations that improve user engagement and learning outcomes. Our mission aligns closely with global tech leaders like Apple, who are also committed to leveraging technology for societal improvement.
We are proud to represent Vietnam’s tech community on such an esteemed platform and remain dedicated to our role as pioneers in the AI educational space. As we move forward, we are excited about the opportunities to further our reach and impact, continuing to innovate and inspire in the realm of educational technology.

Explore ELSA’s AI-Powered Learning
Visit our website to learn more about ELSA’s features and our vision for the future of AI-powered education.
Join us as we continue to make learning more accessible and effective for everyone, everywhere.



Thank you very much for your impact in making learning English Language Pronunciation seamless for Elsa’s App users all over the world.
Would it be possible to add other languages to this AI?
I would like more languages like French, Japanese or Italian to be possible.
Thanks for all the hard work. Keep going. You’re amazing.