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ELSA: 2020 In Review

ELSA: 2020 in review

This year we’ve all been on an incredible journey to empowering English learners around the world despite the challenges the world has faced. At ELSA, we end 2020 gratefully that we’ve been able to serve more than 11 million learners with a number of tentpole partnerships, awards, and key achievements we celebrate with our community. 

Here are the highlights from this unprecedented year. 

We have helped the community of 11 million awesome English learners across the world! 

Global ELSA community reached 11 million in 2020!

ELSA Speak app is now available in 9 different languages (with the latest addition, Korean🇰🇷). This helps us make English learning more accessible to a wider range of English learners around the world!  The nine languages ELSA Speak app is localized into include: English, Hindi, Indonesian, Japanese, Korean, Portuguese, Spanish, Thai, Vietnamese. 

COVID initiative continued education for K-12 students around the world. ELSA provided free access to Pro accounts for schools so they can continue educating their students during school closure.

ELSA Pro COVID initiative to help schools and students during school closure.

ELSA Speak founder became an Endeavor entrepreneur in the 5th Virtual International Selection Panel. 

Vu Van (CEO of ELSA Speak), Edge from U2, Martin Migoya (CEO of Globant)

ELSA was selected as an honoree in AI & Data category in FAST COMPANY WINNERS OF 2020 WORLD CHANGING IDEAS AWARDS!

Fast Company World Changing Ideas 2020 AI & Data category

Major feature launches helped our users with their journey to be fluent in English and have fun while they are at it. New features in 2020 include Your ELSA Score, Communities, UPenn module, Study Sets, and Linking Sound. Go to the ELSA app to check them out!

Study Sets

We launched ELSA VIP membership and announced ELSA in Real Life feature (coming in 2021). ELSA in Real Life lets you practice English words, phrases, and conversations in real life, and it was the most requested feature from our users!

In the last six months, we have seen exponential growth (700 %+) in Japan. We thank our amazing partners including Takafumi Horie, Summer sensei, Rupa sensei, Kanon for helping spread the word about the ELSA app to English learners in Japan!

Major partnership deals were signed in 2020 to push the global adoption of ELSA for Business forward. To name a few, IDP (owner of IELTS), IMAP, YOLA (both are among the most prominent private English language institutions in Vietnam), ATAD (leading steel structure company in South East Asia), Grab (biggest rideshare company in South East Asia), Shopee (leading online shopping in Indonesia), Pernod Ricard and Dokuz Eylül University (one of the largest universities in Turkey). 

Teams from ELSA Corp. and IMAP

A big thank you to our user community as well as our partners around the world. We could not have done all we did without you, and we wish you a happy new year!  

See you in 2021,


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